Friday, April 11, 2014

Upcoming Book Events

Great Book Caper Reading Festival - Rowan Public Library 
Saturday April 12, 2014 - Salisbury, NC
Join Dawn and many other authors as they celebrate reading. The event is sponsored by the Rowan-Salisbury Schools Media Services and Rowan Public Library as part of a larger reading initiative. There will be storytellers, entertainment, and of course lots of books!

YA FEST - Easton Public Library
Saturday April 19, 2014 - Easton, PA
Dawn's excited to participate in this festival celebrating YA authors and their books. The mission of the event is to give middle grade and teen readers a chance to talk to authors about books, writing, and publishing.

Why Juggling?

The crowdfunding campaign video presented quite the challenge. How do you condense information about the project, the people, and the plan all in less than three minutes while keeping people interested enough to watch the whole thing? The first version we created came in at about six and a half minutes!

We ended up making several different versions. The video below got cut from the final version, but I wanted to share it because it explains why I see juggling as such a valuable teaching tool. 

To see the current version of our campaign video (that didn't get cut), visit

Tuesday, April 1, 2014

Crowdfunding: Marketing Brand, Validating Ideas, and Raising Capital

During the month of April, Dawn Daria and her partner Paul Miller are embarking on a new endeavor - launching a crowdfunding campaign. Although raising capital serves as one of the motivations, they are also looking to use the platform to market a new product and to validate an idea.